How we talk about new work

Max GadneyArticles

We are going to start announcing new clients and projects on the journal section of the site. These posts are aimed at informing clients and potential employees where our experience and expertise is developing.

We will normally announce clients when the work is finished, but occasionally there will be longer projects where we can draw attention to an ongoing relationship, such as with Redburn. Often (maybe 50% of the time) we won’t be able to say anything about the work. Half of our work is for product R&D teams, internal-only apps, or long-running projects that we would not talk about. However, we think that saying something is better than nothing – especially if it helps future clients and collaborators understand who we are and what makes us different.