We have been working with BBC to develop a ‘Videographic’ content format for their Knowledge and Learning website.
We started off with this one all about the Stars. It’s a pilot so we are still learning about the format and what works best, but the opportunity to launch it during the BBC Stargazing event was too good to miss.
We were determined that there was a decent script and visuals that made the most of video z-space.
Part of getting the script right was working with the right expert input so thanks to Dr Marek Kukula, Public Astronomer at the Royal Observatory Greenwich. And thanks to Fiona Romeo for her advice and connections.
I’ll be talking about the production of this at Strata soon. I’ll also be saying why I think that these Videographics can teach us a lot about interface design. In themselves they are also a very effective way to sell complex ideas – especially because they can hold attention for so long when done well.
I’ll also do a post on what we learned from this and how to do them well. Back to work, its a busy first quarter.
(any comments, do go to the Vimeo page)